Facebook launches a marketing mix modeling portal for comparing Facebook ads to TV, print & more

facebook-video-money& Fb at the moment introduced a laundry record of updates relating to its measurement partnership program, together with expanded partnerships with Nielsen and comScore, and the addition of a brand new associate, DoubleVerify. The corporate additionally provided particulars on the standing of present integrations, and the launch of a brand new on-line portal to assist entrepreneurs see how their Fb advertisements carry out, as compared with… Read More


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