Pinterest has rolled out new changes that let users filter hair and beauty search results by skin tone ranges, as a way to make it easier to find what you may be looking for. The changes come after the social media platform conducted a survey and found that 70 percent of people used the service to find and save everyday looks and styles.
A Medium post from Pinterest’s engineering account says the process of programming the search filters to detect skin tone in images was difficult, given how lighting, shadows, and other factors were all variables to consider.
To solve the issue, Pinterest used machine learning from a third-party beauty app ModiFace that already had a suitable facial data library for artificial intelligence use....
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