Amazon’s Echo Look fashion camera is now available to everyone in the US

Amazon's Echo Look camera, which analyzes your clothing style and makes fashionable recommendations through machine learning, can now be purchased by customers in the United States. Until now, the $200 device had been available only through invites. But if you want to buy the so-called “style assistant” camera (which also has full support for Alexa), all it takes as of today is adding it to your cart.

The Echo Looks features a camera that can snap a shot or video of your current outfit with hands-free voice commands. You can add your favorite closet selections to the Echo Look app and organize those items using the Collections section. Daily Look lets you take a quick photo of whatever you’re wearing each day for easy reference later...

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